Blog Objective

This is a blog that attempts to make life easier by noting down the author's accrued knowledge and experiences.
The author has dealt with several IT projects (in Java EE and .NET) and is a specialist in system development.

02 May 2012

Insurance Quotation Online Applications Best Practices

Chanced upon a website that lists out how to create an insurance quotation website that is customer-centric.
Salient points are:
  1. Allow for the "human touch" where necessary. That is, have a live chat feature.
  2. Instead of pushing for the most expensive coverage, promote a list of coverage options (e.g. basic coverage, premium coverage, etc.) with the associated pricing.
  3. Alternatively, incorporate a name-your-price feature that calculates the equivalent coverage for the premium the customer is prepared to pay.
  4. Offer discounts during the quotation process!
  5. Make data entry easier. E.g. entering postal code could pre-populate the address. For existing customers, the application could pre-fill some related information associated with the customer.
  6. Allow for users to perform partial save in order to continue the quote at a later point in time.